We've heard many stories about people having difficult experiences with funeral companies - cold and impersonal service, unfriendly staff, lack of communication, and enormous fees. We aspire to be a caring, affordable alternative. To do so, we are driven by six key values that guide us:

1. Compassion.  Losing someone you love is one of the hardest things you'll ever face. You don't need to face it alone. We hope you find our team understanding and compassionate, as we help you navigate such a challenging time. We're real people who really want to help. 

2. Simplicity. We want to make your difficult situation easier by providing simple, clear information relating to your options and the services we provide. When you’re grieving you want direct answers to your questions, and you don’t want to feel confused by the funeral process.

3. Efficiency. We do everything we can to reduce our operating costs so we can provide excellent care without charging you hefty fees. Most of our services are significantly more affordable when compared to many of our major competitors in Brisbane.

4. Integrity. You deserve to be told the truth, and to have all costs associated with a funeral clearly explained. We don't want people to be surprised by hidden fees and questionable marketing practices. We value honesty and clarity every step of the way.

5. Quality. While we do our best to keep our service fees as low as possible, we don’t cut corners. Whether it’s face-to-face or behind the scenes, we’re committed to doing our best for families and their loved ones in our care.

6. Choice. We want to give you as many options as possible so you can make informed choices that suit your situation.